think-make-think (second edition) by clifton burt.
in april of 2007, john maeda quietly posted a haiku he had written to his blog. it was entitled think-make-think, and to me it fulfilled the potential of maeda's simplicity. over the next few months, that haiku often found its way to the forefront of my mind. when our studio acquired the remnants of a discarded arrow sign, it was clear to me that think-make-think was a perfect fit, both in form and function.